Business Source
Welcome to the 'Business Source' Podcast Show. I’ll be talking to friends, colleagues, clients and partners about their experiences since that fateful day in March when we were all forced into lockdown.Listening to how their business has been affected, the changes they were forced to make in order to survive and plan for the future. We also discuss their personal challenges, goals, motivations as well as some awesome book/website/film/documentary recommendations.If you would like to appear on the show, please contact us lee@connectingbusiness.co.uk
Business Source
Business Source - Episode 12 - Old Dog, New Tricks - Mark Gallen
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Lee Nightingale
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Season 1
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Episode 12
As founder of MG Sales Performance, Mark shares some great advice on how to differentiate yourself in a sales commoditised environment. Meaning, it's unlikely you are selling something 'New' or 'Unique'... if you are, you're in the hot seat.
Mark walks us through why he believes traditional training models don't work and how MG Sales Performance offers a fresh, modern approach.
Most importantly, he explains why training is not a 'once a year' activity!
We discuss the vital new team all companies need 'Customer Success'. A team dedicated to your existing PAYING clients.
Marks' Books
- The Chimp Paradox - The Mind Management by Dr Steve Peters
- The Challenger Sales by Matthew Dixon and Brent Adamson
- Rehumanise your business - Ethan Beute and Steve Pacinelli
- The power of video in the sales process.