This year has been the weirdest, most bizarre business period of my lifetime. With that comes the need to review what you have, how you got there and just what the hell you're going to do in order to survive.
Jon Simmonds shares his journey in business and how he had to think quickly about how to pivot his Social Media Marketing business.
Even with a business geared towards modern marketing strategies, it doesn't mean your business is safe from disruption or complete decimation during a pandemic.
If you think your business is safe, think again. In fact, think some more... keep going, never stop thinking. As responsible business owners, we must never rest in our pursuit of keeping our business current, but also looking to diversify and strengthen our position.